Relationship-Based Lead Generation with Bonnie Bakhtiari

This episode is all about social media - the good, the bad, and the ugly when it comes to utilizing it as a business owner.

I'm speaking with Bonnie Bakhtiari, a brand strategist and designer for creative entrepreneurs, as well as a coach for fellow graphic, brand, and web designers. 

She specializes in crafting high-converting, strategic brands for her custom design clients. And she currently teaches fellow designers how to generate consistent income and connect with their ideal clients on repeat through the Brand Strategy School, her signature program for designers.

In this episode, we cover:

• How Bonnie made the decision to move away from a relatively large Instagram/Facebook audience in favor of more relationship-based lead generation that better supports her time, energy, and creativity

• Social media as an extension of capitalism

• Managing burnout and low energy as a business owner

Relevant links:

• B is for Bonnie Design

• The Brand Strategy Podcast

• "My Go-To Tools For New Brand Designers"

• Episode 260: Using People-Led Marketing To Generate Leads

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